red

22 10 2008

here some official definitions of the color -
red is any of a number of similar colors evoked by light consisting predominantly of the longest wavelengths of light discernible by the human eye. longer wavelengths than this are called infrared, or below red and cannot be seen by the naked human eye. red is used as one of the additive primary colors of light, complementary to cyan, in RGB color systems.
red is hot. it’s a strong color that conjures up a range of seemingly conflicting emotions from passionate love to violence and warfare. red is cupid and the devil. red is power, hence the red power tie for business people and the red carpet for celebrities and VIPs. flashing red lights denote danger or emergency. stop signs and stop lights are red to get the drivers’ attention and alert them to the dangers of the intersection.
in some cultures, red denotes purity, joy, and celebration. red is the color of happiness and prosperity in china and may be used to attract good luck. red is often the color worn by brides in the east while it is the color of mourning in south africa. in russia the bolsheviks used a red flag when they overthrew the tsar, thus red became associated with communism. many national flags use red.

I designed them for – disney’s LION KING, a manila environment project, a shelved disney short I AM from 1999, an early logo design for elton john’s broadway musical AIDA, a stage design, disney’s HERCULES ( with gay/ventura ), one more LION KING, the same manila project and another I AM.

© disney enterprises, inc

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3 responses

23 10 2008
Jared Shear

Since the color red can mean so many so many different things to different people around the world, and because it is used to evoke a whole wide range of emotions, do you as a visual story teller then have to combine the use of color(red in this instance) as well as shapes or symbols to help create that sense of danger, love, communism, etc…..?

24 10 2008
Nancy Beiman

I’ve written about color symbolism in my book, only scraping the surface of course. It’s an important part of character design.
Character designers use color to help set personalities; red is used to depict embarrassed faces, and there’s the ever-popular red drunkard’s nose. Red hearts mean ‘love’ and passion, red hair can signify passion or impetuosity.
Most Western color symbolism is understood even in parts of the world where color has different meaning, thanks to widely distributed motion pictures.

24 10 2008
Andrei

Red colour one of my favorit!Sometimes some tiny red spot alive picture.:o)

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